Steven Johnson shares about how an idea is not a single item but a network in which it need to be shared. He talked about how ideas can be generated through group meetings where people can discuss or improve each other's ideas. Here are the main points of the talk:
Coffeehouses
- before the spread of coffee and tea in British culture, people used to drink alcohol day and night
- Steven Johnson love the idea and relate being drunk with the rest of the people in the coffeehouse to being more sharper and alert
- people would have better ideas
- it is a space where people could get together from different backgrounds, different expertise and share with each other
- when people share with each other, ideas can be generated
Ideas from others
- how to keep incubators working like cars
- Timothy Prestero and his team were inspired by automobile parts that keep cars working on the roads
- this we take ideas from other people we met like in coffeehouses and create something new
- that is where innovation happens
Researchers
- Kevin Dunbar, a professor in McGill university studied that most important ideas emerged from lab meetings where researchers gather around and share their works.
- this can be seen that the starting point of an innovation was not from the microscope but instead from the meetings
To sum up, I learnt that in order to create something, we must gather ourselves around with others who can give your opinions or can expand your ideas. This will make us explore even more after the brainstorming. Yes we can think of an idea individually, but the outcome might not be as good compare to a group's idea.
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